Your brand inside the answer. Not only in search.
We plan and operate ChatGPT Ads around real buying and decision questions, combining GEO data, in-house creative, reliable tracking and landing pages that continue the conversation.
Our clients
Niccos — Shopify & e-commerce
Touchpoint Amplify — Google Ads agency
NEONA — Designer lighting & e-commerce
Ad Specialist — Performance marketing agency
Insel Gruppe — Bern University Hospital
Bluerails — Agentic booking for hotels
voids.ai — Supply-chain SaaS
SPIELMANN Steuerberatung GmbH — Tax consulting
PUNKT PR — PR agency
myAutoAbo — Car subscription comparisonWhat the data says about ChatGPT Ads.
- DACH
- OpenAI lists Germany, Austria and Switzerland for Ads Manager.
- Source: OpenAI Ads Manager Availability, 2026
- 25,000
- Inclusion and bid multipliers require at least 25,000 matched users.
- Source: OpenAI Ads Documentation, 2026
Our conversation-to-conversion system.
Four connected steps. Each produces an asset that improves the campaign and organic visibility.
Find buying questions
GEO prompts, search data, sales calls and CRM expose what buyers need to resolve.
Structure intent
Tasks and objections become ad groups and specific context hints instead of keyword lists.
Produce creative
Higgsfield accelerates exploration; in-house designers own brand, claims, retouching and policy QA.
Return the learning
Pixel, CAPI and CRM show what carries. Winners feed ads, landing pages, GEO and SEO.
Was wir vor dem ersten Euro Media klären.
Der Kanal belohnt kein hektisches Setup. Die Qualität des Tests wird vor dem Launch entschieden.
Ein Ziel pro Kampagne
Lead und Purchase, Deutschland und Schweiz oder Prospecting und Bestandskunden gehören nicht in dieselbe Lernlogik.
OpenAI ordnet Ziel, Budget, Geografie, Plattform und Conversion-Event auf Kampagnenebene.
Context Hints sind keine Keywords
Ein guter Hint beschreibt Zielgruppe, Aufgabe, Einschränkung und Ergebnis. Geografie und Audiences werden separat gesteuert.
OpenAI beschreibt Hints ausdrücklich als Zusatzkontext, nicht als Exact Match.
Creative-Wechsel braucht eine Hypothese
Wir verändern nicht Bild, Claim und Zielseite gleichzeitig. Sonst ist jede Verbesserung sichtbar, aber nicht erklärbar.
Jede Variante erhält vor dem Launch eine benannte Frage, die sie beantworten soll.
Was unser Setup von einem reinen Media-Einkauf trennt.
Classic paid media
Starts with keywords or audiences. We start with real buying questions and the situations where an offer becomes relevant.
AI creative factory
Produces volume without a new hypothesis. We start with three concept families and document what each variant is meant to learn.
GEO and ads kept apart
Leaves organic and paid data in separate reports. We turn campaign learnings into new content, proof and landing pages.
What you get and who it fits.
What you get
- Ad account, campaigns and ads built paused and ready for review
- Approved intent map, context-hint set and naming convention
- Creative matrix, platform previews and learning archive
- Documented event map from click to lead quality or revenue
- Reporting across delivery, conversion and business outcome
- A 90-day decision: stop, hold or scale
A fit if
- Your offer solves a concrete task and fits into a concise Chat Card.
- Lead, appointment, trial, signup or purchase can be measured reliably.
- Your team returns sales quality, margin or revenue to campaign reporting.
- You accept a 90-day learning window instead of a performance guarantee.
Not a fit if
- There is no usable landing page or measurable conversion.
- Regional volume, margin or customer lifetime value are very low.
- Your category or claims fail the policy review.
- The ad is expected to replace or guarantee organic AI recommendations.
How working with us goes.
Four steps from the first call to ongoing delivery. The process is the same for every service.
First call
In 15 minutes we clarify your category, your goal and where you stand in Google and in AI answers today.
Analysis
Our platform runs real buying questions through ChatGPT, Gemini, Perplexity, Claude and Google and shows which providers get named and which evidence you are missing.
Plan
You receive a prioritised plan with sequence, effort and expected impact. Then you decide whether we work together.
Delivery
We implement, measure mentions, rankings and traffic every month and report in a shared Slack channel.
What our clients say.
Quotes from founders and managing directors we work with. Where a case exists, the number sits next to it.
“No fuckin way, Felix Ament is the GOAT. Within weeks, NICCOS was #1 on ChatGPT and Claude. Our organic inbound leads have exploded thanks to getSichtbar.”
+761 %
more impressions in 3 months
“In the first month, the first request came in with the line: 'ChatGPT recommended you to me.' That is exactly why we use getSichtbar.”
+980 %
more organic conversions in 3 months
Common questions about ChatGPT Ads.
Can you already run ChatGPT ads in Germany?
Yes. OpenAI lists Germany, Austria and Switzerland for the self-service Ads Manager. Access, individual formats and beta features can still depend on the ad account. We therefore verify account, market, objective and policy eligibility before defining the campaign scope.
How are ChatGPT Ads different from Google Ads?
Google Ads respond strongly to search queries and keywords. ChatGPT Ads appear inside an ongoing conversation. Context hints describe relevant tasks and use cases but are not exact-match keywords. The creative and landing page therefore need to continue the conversation, not simply repeat a term.
Which ad formats do you use?
For standard campaigns OpenAI documents Chat Cards with an image, title, body and destination URL. Product-feed campaigns use product data, product sets and templates. We verify which formats are available in the actual account before investing in production.
How many creatives do we need?
A pilot starts with six creatives from three distinct concept families, each in two executions. Different means a different problem, outcome or proof, not a colour change. We then produce at least three new variants per month and replace losers with a documented hypothesis.
Do you use AI for creative production?
Yes. Higgsfield accelerates visual exploration and variants. In-house designers remain responsible for art direction, brand, typography, retouching, claims and final review. The goal is not maximum AI output but a small set of clearly different creatives with a measurable job.
Do we need the Pixel and Conversions API?
The Measurement Pixel records browser events while the Conversions API sends confirmed server events. When both report the same conversion, we use the same event name and event ID for deduplication. This keeps one lead or purchase from being counted twice.
Is the setup GDPR compliant?
That depends on the data flow, legal basis and consent setup. We implement consent controls, data minimisation and technical documentation across Pixel, CAPI, analytics and CRM. We do not replace the company's individual legal or data-protection assessment.
What does it cost to start?
Scope depends on market, conversion goal, campaign structure, creative needs, landing page and tracking maturity. After the fit check, you receive a defined 90-day scope and media recommendation. We deliberately do not publish a flat retainer that treats different learning problems as identical.
Is performance guaranteed?
No. Account approval, delivery, prices and results depend on platform, market, offer, budget, creative and landing page. The pilot is built as a controlled test that should produce a defensible stop, hold or scale decision after 90 days, not as a guarantee.
What works together here.
Talk to us about your visibility.
15 minutes, straight from the calendar. Before the call we check which providers AI names in your category and bring the result.
Felix Ament
You talk to me directly.
What happens in the call
- We show which providers ChatGPT, Gemini, Perplexity and Google name for buying questions in your category.
- We show which sources support those answers and where competitors stand.
- We name the evidence your brand is missing today.
- You get the next step with the biggest effect. No obligation.